Regional Sales Manager, Jaffer Agro Services Pvt Ltd – Pakistan
Quick Overview
Jaffer Agro Services is hiring a Regional Sales Manager for the Nawabshah region in Sindh. This is a leadership role, not a field sales job. You will manage Territory Sales Officers, build dealer networks, plan regional sales strategy, and carry responsibility for annual business targets across five to six territories.
The company wants someone with 5 to 7 years of relevant experience in agri sales, a BSc or MSc in Agriculture or an MBA in Sales and Marketing, and the ability to coach and develop a team. The role also includes new product development support and promotional activity across the region.
Nawabshah sits in Sindh’s cotton and sugarcane belt. It is a competitive agricultural market with established dealer networks and strong input company presence. Leading a region here requires both commercial instinct and people management skill.
If you have moved beyond territory sales and want a regional leadership position with a well known agri services company, this is worth serious attention.
Key Details
| Position | Regional Sales Manager |
| Organization | Jaffer Agro Services Pvt Ltd |
| Location | Nawabshah & Sargodha |
| Qualification | BSc/MSc Agriculture or MBA in Sales and Marketing |
| Experience | Minimum 5 to 7 years in Agri Sales or a related industry |
| Job Type | Full time |
| Scope | Five to six territories within the region |
| Deadline | 30 Oct 2026 |
About Jaffer Agro Services
Jaffer Agro Services is part of the Jaffer Group, one of Pakistan’s older and more established business houses. The group has interests across agriculture, engineering, and trading, and its agri services arm focuses on crop protection, seeds, fertilizers, and farm technology.
The Regional Sales Manager role sits at a key point in the company’s structure. Above the Territory Sales Officer level but below national management, it connects field execution to strategic planning. That positioning makes it a development role for people who want to move into senior commercial leadership later.
The Nawabshah posting is significant. Sindh’s agricultural economy is different from Punjab’s. Cotton, sugarcane, rice, and banana are major crops in the Nawabshah area. Dealer structures are often smaller and more relationship driven than in Punjab’s large dealer networks. A Regional Sales Manager who understands this regional difference can build a strong position.
The Sargodha posting is a separate opportunity in Punjab’s mixed cropping zone, known for citrus, wheat, and rice. Two regional openings at the same time suggests the company is expanding its sales structure.
The competency requirements are specific. Strong communication, sales negotiation, team leadership, MS Excel proficiency, and a customer-focused approach. The emphasis on coaching and mentoring TSOs is notable. This is not a role where you simply push targets down. You are expected to develop the people reporting to you.
Key Responsibilities
Market Assessment and Planning
- Assess territory wise market potential and dealer networks
- Support market expansion across the region
- Collaborate with TSOs in planning and forecasting sales targets
- Develop territory level activity plans
Sales Execution and Target Delivery
- Develop and implement action plans to achieve regional sales targets
- Create and execute dealer strategies across five to six territories
- Ensure delivery of assigned sales and field KPIs
- Monitor sales forecasts and conduct regular performance reviews
Team Leadership and Development
- Lead, coach, mentor, and train Territory Sales Officers
- Foster a high performance and result driven culture
- Identify growth opportunities through team performance reviews
- Build team capability in sales, negotiation, and dealer management
Market Visibility and Engagement
- Strengthen market visibility for company products
- Enhance retailer engagement across the region
- Support new product development and promotional activities
- Monitor competitor activity and market trends
Candidate Profile
Required:
- BSc Agriculture, MSc Agriculture, or MBA in Sales and Marketing
- Minimum 5 to 7 years of relevant experience in Agri Sales or a related industry
- Strong communication and interpersonal skills
- Excellent sales, negotiation, and relationship management capabilities
- Proven ability to lead, coach, and manage teams effectively
- Proficiency in MS Office, particularly MS Excel
- Strong leadership, analytical, and customer focused approach
- Valid driving licence
Preferred:
- Prior experience managing Territory Sales Officers or field teams
- Knowledge of Sindh’s agricultural market, especially cotton and sugarcane
- Experience with dealer network development and expansion
- Track record of achieving regional sales targets
- Familiarity with sales forecasting and performance review processes
What They Offer
| Benefit | Details |
|---|---|
| Position | Regional Sales Manager |
| Organization | Jaffer Agro Services Pvt Ltd |
| Location | Nawabshah, Sindh, with a second opening in Sargodha, Punjab |
| Job Type | Full time |
| Scope | Five to six territories per region |
| Career Track | Regional sales leadership within an established agri group |
| Team Management | Territory Sales Officers |
Application Tips
- Highlight team leadership experience. The role is built around coaching and developing TSOs. Mention specific examples of teams you have led and results achieved.
- Show your regional knowledge. If you have worked in Sindh or specifically around Nawabshah, state this clearly. Local market knowledge is a strong advantage.
- Quantify regional sales results. Targets achieved, territory growth, dealer network expansion. Numbers make your leadership record concrete.
- Mention MS Excel proficiency. It is explicitly listed as a requirement. Be ready to discuss forecasting, reporting, or data analysis work.
- Indicate your preferred location. Two openings are listed, Nawabshah and Sargodha. State which one you are applying for.
- Demonstrate dealer network development. Expanding dealer networks is a core responsibility. Show where you have done this before.
- Confirm your qualification. BSc or MSc Agriculture or MBA in Sales and Marketing is required. State it clearly.
- Mention your driving licence. The role covers five to six territories and requires extensive travel.
Our Take, Why This Role Is Worth Your Attention
Regional sales leadership in Pakistan’s agri input sector is a competitive space, but this role has some specific features worth noting.
The Team Development Focus
Many regional manager roles focus on targets first and people second. This posting puts coaching, mentoring, and training TSOs near the top of the responsibilities. That suggests a company that values capability building, not just short term sales pressure. For someone who enjoys developing people, that is a better fit than a pure numbers role.
The Sindh Market Angle
Sindh’s agricultural input market operates differently from Punjab’s. Dealer structures are more fragmented, relationships are more personal, and crop patterns differ. A Regional Sales Manager who learns this market well has a skill set that is harder to replicate. That regional expertise has long term value.
The Jaffer Group Backing
Jaffer Group is an old and diversified business house. That gives the agri services arm stability and market credibility. For a Regional Sales Manager, working under a recognised group name makes dealer conversations easier.
The Dual Location Structure
Two openings, one in Sindh and one in Punjab, suggest a structured expansion. Being part of that growth phase can mean more opportunity for advancement than joining a stable, fully staffed organisation.
The Trade Offs
The role requires extensive travel across five to six territories. Performance pressure is real, with regional KPIs and annual business targets. The experience requirement of 5 to 7 years is firm, so candidates with less experience are unlikely to progress.
The Bottom Line
For an experienced agri sales professional ready to step into regional leadership, this is a solid opportunity. The team development focus, regional market exposure, and group backing make it worth applying. Choose your location carefully and lead with your leadership record.
Apply Now
Apply Now through the company’s career portal.
🚀 Apply OnlineFrequently Asked Questions
- What is the position? Regional Sales Manager at Jaffer Agro Services Pvt Ltd.
- Where are the job locations? Nawabshah, Sindh, and Sargodha, Punjab, Pakistan.
- What is the qualification requirement? BSc Agriculture, MSc Agriculture, or MBA in Sales and Marketing.
- What is the experience requirement? Minimum 5 to 7 years in Agri Sales or a related industry.
- What are the key responsibilities? Market assessment, sales planning and forecasting, dealer strategy development, team leadership and coaching, and regional sales target delivery.
- How many territories will I manage? Five to six territories within the region.
- What skills are required? Communication, sales negotiation, relationship management, team leadership, MS Excel proficiency, and a customer focused approach.
- Is travel required? Yes, the role covers five to six territories and requires extensive travel.
- Is a driving licence required? Yes, since the role involves extensive field travel.
- What is Jaffer Agro Services? The agricultural services arm of the Jaffer Group, dealing in crop protection, seeds, fertilizers, and farm technology.
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Assalamualaikum Respected sir please consider me as sales officer in bhakkar territory Jaffer agro service
Aijaz Ali Brohi Area Golarchi District Badin